Text Message Reputation Score

By: Casey Sutton Wednesday April 22, 2020 comments Tags: features, text messaging

As a small business owner, you are likely constantly searching for ways to improve communication with your customers and increase sales. One often-overlooked tool that can help you achieve both of these goals is text messaging. Text messaging offers several benefits over traditional forms of communication, including higher open and response rates, quicker response times, and the ability to send targeted messages to specific groups of customers. In this age of instant gratification and short attention spans, text messaging is an efficient and effective way to engage with your customers and drive business growth. In this article, we will explore the benefits of text messaging for small business owners in more detail.

The amount of messages you can send each month is directly related to your Reputation Score, which you can view in the Marketing tab, under Text Messages. Every account will start out with a limit of 25.

There are two types of text messages that are limited, which are:

• Campaign: messages that are set up to automatically send to a customer who opts-in to receive messages, and then sends another message after a set amount of days.
• Scheduled: messages that the client chooses to send on a particular day, at a particular time.

These types of text messages are never limited, or throttled:

• Transactional: text messages that are sent back and forth between you and the customer.

From there, your sending limit can increase or decrease depending on a few factors.

Your monthly limit will increase whenever:

• You receive a text message
• A new person chooses the option to 'JOIN'

Your limit will also decrease if you receive a 'STOP' message in response to a text subscription.